The Boutique Online Real Estate Auction Experience.
Download our Brochure: CLICK HERE
View our next Auction: CLICK HERE
A FINGER ON THE PULSE
Hamilton’s Property Portfolio continues to keep a finger on the pulse within the South African and International property markets. Property auctions have shown significant growth internationally, specifically on the high-end spectrum due to new auction platforms and technologies emerging. The timeline for people to embrace the online way of working has been fast-tracked, largely due to the global pandemic.
In Europe, various online auction platforms have seen a 200% increase year-on-year with the average home value increasing by a further 30%. This tech-focused approach to property sales has seen more than 900 Irish properties sold with an estimated value of €200 million in 2021 alone.
While the traditional and personal methods of selling your home through an experienced real estate agent remain the most popular among South African homeowners currently, we at Hamilton’s have conceptualised a new type of auction: combining our most crucial elements of ‘the boutique experience’ offering, coupled with cutting-edge technology.
NEW TECHNOLOGY
Hamilton’s is pioneering South Africa’s new technology, powered by PremProperty. This type of technology bridges the gap between traditional and contemporary property marketing. Keeping the agent centered in the process ensures that the seller gets maximum exposure to as many active buyers and investors as possible. Buyers are able to physically view the property before the auction and bid confidentially on their property of choice, whilst being able to consult with our esteemed agents.
EFFICIENT SELLING PROCESS
One of the biggest advantages of online auctions is that you are likely to speed up the sales process due to a specific auction date. Once the hammer falls, buyers are legally obligated to commit to the sale.
AVOID CHAIN SALES
When a property is purchased based on the subject of another property this can slow down the process and complicate the sale.
INVESTORS SEE VALUE IN AUCTIONS
Buyers will receive notifications on which properties are up for auction. Investors who are looking for properties to develop or renovate often utilise auction sites to find their ideal property.
SELLERS MAINTAIN FINAL SAY
The home seller maintains control of the process when the property is sold subject to confirmation - (STC), as explained on page 6. Any bid made by a buyer is binding once the seller has confirmed the sale.
COMPETITION IS INCREASED
Successful auctioning platforms do an excellent job at increasing overall exposure to your home. Because of this, the more potential bidders there are competing for your home, the higher your chances of getting a higher final sale value.
Our auction platform brings a new dimension to the home selling process, yet another way that we offer the boutique experience.
Contact Hamilton’s property portfolio for all your buying or selling requirements:
johannesburg (head office): 011 463 0155
cape town: 021 418-0328
garden route: 044 050 3295
eastern cape: 076 927 7787
or email to reception@hamiltons.co.za